Why Exhibit @ Premiere

premiereorlando is the largest beauty industry event in the United States and an exclusive member of the WBSA.

Premiere Orlando is rated the largest beauty show in the United States by Tradeshow Week.

46,000 REASONS

Premiere Orlando gives you the opportunity to reach over 46,000 attendees, with representation from all 50 states. In addition to the domestic draw, with the assistance of the WBSA, showcase your products to our international attendance which includes representation from over 14 countries.

DECISION MAKERS

90.29% of our attendees make final or recommend buying decisions

WHO ARE THEY?

Cosmetologist 43.37%
Nail Technician 16.18%
Salon or Spa Owner 15.89%
Esthetician 14.85%
Student 9.71%
   
Full Service Salon 68.42%
Nail Only Salon 15.79%
Day Spa 10.53%
Cosmetology Schools 5.26%

ATTENDEES FROM ALL 50 STATES

ATTENDEES FROM ALL 50 STATES

MARKETING AND BEYOND

Your Company Listed: In over 250,000 show previews distributed nationwide and repeated exposure in all of the major trade journals including American Salon, DAYSPA, ESTETICA, Launchpad, Modern Salon, NAILPRO, Nails and many more.

WHY EXHIBITING IS SO IMPORTANT?

Exhibiting in a challenging economy is more important than ever!*

  • You must maintain continued, consistent visibility to sustain current sales.
  • Trade shows are a proven cost-effective medium and sales tool.
  • Exhibition participation boasts attendee’s confidence in your company’s viability.

*SOURCE: Tradeshow Week Special Report, April 2009, The Value of Exhibiting in a Downturn

TESTIMONIALS
Read what our exhibitors are saying!

For exhibitor information by mail: click here

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